SEO Start package
SEO starter package for freelancers and new businesses
For freelancers and new websites
This SEO starter package is for the moment your website is new, your budget is small, and the article a chatbot wrote for you is nowhere in Google. One prompt cannot know what ranks or what you sell. Here you get a plan and written pages: an audit, 3 competitors analysed, 20 topics in order of priority, and 5 service pages plus 5 articles with images, built on your own business details.
The benefits: what the SEO Start package gives you
This is what you have in hand after delivery; where a benefit depends on you or on Google, it says so.
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You know where to start
The keyword research shows what your customers search for, and the analysis of 3 competitors shows who is found for it now. The audit gives you an action list for your own site, in order of priority.
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Texts built for a better chance in Google
The 10 texts are built on the pages that rank now and filled with your prices, your region and your answers from the order form. That is designed to give a page a better chance of being found than a text from a single prompt. It is not a certainty, and with a new site it takes months rather than weeks before you can judge what a text does.
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5 service pages that work towards an enquiry
For the services you most want to sell, each ending with one clear step: call, request a quote, book or buy, with your own number or link. Whether a visitor takes it also depends on your offer and your price.
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You know what to write next
The content plan puts 20 topics in order of priority. What this package has not written yet, you pick up yourself in the months after delivery, in that order.
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Research and writing off your plate
An audit, a competitor analysis and 10 texts with images are not something you do on the side, next to your work for customers. You fill in the order form and have everything in your inbox within 10 working days of your payment; reading and publishing stay with you.
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One price, no subscription
€995 excl. VAT, once: no subscription, no setup costs and no intake call. After that you may use, edit and publish the texts and images without limit.
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Honest about sources and limits
A statistic goes into a text only with its original source next to it; without one it is left out. That is how the process is set up. What is not included is on this page before you pay, and reading every text stays necessary: the check is automated.
Who the SEO Start package is for
For freelancers and small businesses whose website is new or still thin: a homepage, a contact page, a few lines about what you do.
You know your trade. You do not have the time or the tools to find out what your customers type into Google, or to write a page for each of those searches. You may have tried AI for it and got text that could be about anyone.
It fits if you or your web developer can paste text and images into your website, because adding them to the site is not part of the package. Has your business been running for a while, and do you want more articles and a wider look at your competitors? Then the Growth package is the better fit.
What you get in the SEO Start package
SEO means being found in Google for the searches your customers make. That takes a website Google can read and a page for each of those searches. This package covers both for one domain, and this is the full list.
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SEO audit of your website
Technical checks (how well Google can read your site) and on-page checks (titles, headings and content per page), plus your current visibility in Google. You get an action list in order of priority.
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Competitor analysis
3 competitors: what they rank for in Google and where the gaps are. You can name them in the order form.
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Content plan with 20 topics
Keyword research (what your customers search for, and how often) and a content plan: 20 topics in order of priority. The texts written in this package are part of that plan.
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5 service pages
Sales pages for your own services or products, based on what ranks for them: headings, copy, FAQ, call to action, and the title and description Google shows in its results.
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5 SEO articles
Each one starts with an analysis of the pages that rank now and an outline. Length follows what ranks. A statistic gets a primary source, the original one; without a source it is left out. Each article has an FAQ, a title and description for Google, suggestions for links between your own pages and a call to action for your business.
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20 images
2 per article and per service page: one AI-generated photo-style image and one custom infographic or chart. The AI image is an illustration, not a photo of your own work or products. Each comes with alt text, the short description that search engines and screen readers use.
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Publication schedule and linking plan
A schedule that spreads publishing over weeks, a plan for linking your pages to each other, and short instructions for adding everything to your site.
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Delivery and revision
By e-mail as a download: documents ready to paste into any website platform (CMS), plus the image files. One revision round is included: you send one consolidated list of changes within 14 days of delivery.
How it works
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Order and describe your business
You choose the package, answer the questions about your business in the order form and pay online. That form is the intake: there is no call. Production starts right after your payment.
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Audit and research
Your site is checked, 3 competitors are analysed and the keyword research is done with search data from Ahrefs, a paid SEO data tool.
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Plan and outlines
The 20 topics are put in order of priority. For each text the pages that rank now are analysed and an outline is made before anything is written.
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Writing, images and checking
The texts are written around your business details and get their images. Then each one goes through a separate check for facts, sources and AI-sounding language.
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Delivery by e-mail
You receive the download within 10 working days after the day your payment is received. You read the texts before you publish them. One revision round is included: you send one consolidated list of changes within 14 days of delivery.
Research and copy are produced with AI, following my fixed process and using Ahrefs data. Every text then goes through a separate check for facts, sources and AI-sounding language. I spot-check every delivery before it is sent. That separate check is automated as well; I do not read every text in full myself.
What the package does not include
Many monthly SEO packages include someone working on your website. This package does not. I would rather say that now than after you have paid.
- Adding the content to your website. You or your web developer do that, with the short instructions in the delivery.
- Carrying out the technical fixes from the audit. You get the list in order of priority; the fixing is for you or your web developer.
- Link building: getting other websites to link to yours.
- Ongoing work. This is a one-off order, not a subscription, and there are no monthly reports.
- A guarantee of rankings, traffic, customers or revenue.
- A second domain or a second language. Each package is for one website in one language.
- Topics that amount to medical, legal or financial advice, gambling and adult content. I do not accept those.
What I need from you
You fill this in while ordering, in the third step of the form. These answers are required. Short, factual answers are enough: the texts are built on them.
- Your current domain. One website per package.
- What you sell, in your own words.
- Which services or products get their own page, most important first.
- Your prices or a price range, so the texts can mention real prices.
- Who your customers are.
- Where you work or deliver.
- What a visitor should do (call, request a quote, book or buy) and the phone number, e-mail address or link for it.
- The language of the texts: English or Dutch.
- For the invoice: company name, address, and a KvK number or VAT ID.
Optional, but it sharpens the texts
The more of this you fill in, the better the texts fit your business. Anything you leave open is filled from the research or left out. The process does not fill in facts about your business by itself. Still read every text: the check is automated.
- The search terms you want to be found for, your competitors and what you think of them.
- The questions customers ask you most.
- Why customers choose you, your experience, your reviews and projects, and who is named as the author of the texts.
- Links to your logo and your own photos, and what the images should and should not show.
- Your most important existing pages, and sources that may or must not be linked.
- The towns you want to be found in and the link to your Google Business Profile.
- The goal of your website, the tone, “je” or “u” for Dutch texts, what to leave out, your website platform and whether you have Google Search Console.
Honest expectations for a new website
A new website needs time. Google has to find your pages and compare them with sites it has known for years. Count on months rather than weeks before you can judge what the content does.
This package gives you a sound start: the technical points to fix, a plan, and 10 pages built on what ranks now and on your real business details. That is designed to give each page a better chance than a text from a single prompt. It is not a promise.
I do not guarantee positions, traffic, customers or revenue. Results depend on your competition and on publishing consistently.
What you can do yourself: read every text before you publish it, publish on the schedule instead of all at once, add your own photos and your own experience to the texts, and fix the points from the audit. After that, keep publishing. The content plan is your list of topics.
Questions about the SEO Start package
Is SEO worth it for a freelancer with a small website?
It can be, if people search for what you sell and the competition for those searches is within reach of a small site. This package shows you both: the keyword research shows what people search for and how often, and the competitor analysis shows who ranks for it now. The topic plan then puts the topics in order of priority, so you know where to start.
What if my website is new, or not live yet?
New is fine: this package is made for it. Not live yet is too early, because the audit checks the website on your domain and the order form asks for that address. Order once the site is online, even if it only has a few pages.
Can I order as a freelancer or sole trader?
Yes. Freelancers and sole traders are businesses, and they are who this package is for. The order form asks for a company name and a KvK number (the Dutch Chamber of Commerce number) or a VAT ID. I do not sell to consumers.
I already use AI for my texts. What is different here?
The process around the AI. A single prompt gives you a text that was written without looking at the pages that rank, without sources and without your business details. Here every text starts with an analysis of the ranking pages and an outline, uses your prices, region and call to action, keeps a statistic only when it has a primary source, and goes through a separate check before delivery.
Do you put the texts on my website?
No. You get documents that paste into any website platform (CMS), the image files, a publication schedule and short instructions. Adding them to your site is for you or your web developer. Read every text before you publish it: you know your business, your prices and the rules in your trade.
How fast is it delivered, and when does the clock start?
Within 10 working days after the day your payment is received. Your answers in the order form are the intake, so production does not wait for a call. If I have to ask you something about your answers, the clock stops until you reply. Delivery is a download by e-mail.
Can I approve the topics first?
No, there is no step in between: the plan and the texts arrive in one delivery. If you want or do not want a topic, say so in the order form. A topic you exclude is left out; a topic you ask for is weighed against the keyword research, not guaranteed. After delivery you can ask for changes to the texts, not for a different topic.
Can I ask for changes after delivery?
Yes. One revision round is included: you send one consolidated list of changes within 14 days of delivery.
Do you guarantee customers or a higher position in Google?
No. Nobody can honestly guarantee that, because it depends on your competition, on how long your website has existed and on whether you keep publishing. What I can state is what you receive, what it costs and when it arrives.
Order the SEO Start package
€995 excl. VAT, one-off. Delivered by e-mail within 10 working days of your payment. You describe your business in the order form; there is no intake call.
For businesses only, freelancers included. Prices exclude VAT.